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Bitdefender reveals malvertising campaign targeting Meta
Malware

Bitdefender reveals malvertising campaign targeting Meta

Bitdefender has revealed a widespread malvertising campaign targeting mainly middle-aged males in Australia, exploiting Meta business and personal accounts.

By Sean Mitchell • 3 min read • Fri, 1st Nov 2024
Adobe to invest a whopping $100 million in global AI education
Marketing Technologies

Adobe to invest a whopping $100 million in global AI education

Adobe has launched a global initiative to equip 30 million learners with AI and digital skills by 2030, committing over USD $100 million to support the programme.

By Melania Watson • 3 min read • Wed, 16th Oct 2024
Lumen & Qualtrics revamp customer experience, boost NPS by 17 pts
Customer Experience

Lumen & Qualtrics revamp customer experience, boost NPS by 17 pts

Lumen partners with Qualtrics to boost customer and employee experiences using real-time insights and AI, reporting a 17-point surge in their Net Promoter Score.

By Imee Dequito • 3 min read • Wed, 2nd Oct 2024
Exclusive: Yubico finds majority still using outdated methods to secure data
Multi-factor authentication

Exclusive: Yubico finds majority still using outdated methods to secure data

Despite increasing cyber threats, Yubico's survey reveals 39% still rely on just usernames and passwords. Regional VP Geoff Schomburgk calls for urgent cybersecurity reforms.

By Melania Watson • 5 min read • Thu, 26th Sep 2024
Gen Z to hit USD$12 trillion global spending by 2030
Social Media

Gen Z to hit USD$12 trillion global spending by 2030

Generation Z is forecasted to become the wealthiest generation ever, with global spending projected to hit $12 trillion by 2030.

By Shannon Williams • 3 min read • Thu, 26th Sep 2024
Adobe forecasts USD $240.8 billion in U.S. holiday online sales
Gaming

Adobe forecasts USD $240.8 billion in U.S. holiday online sales

Adobe's 2024 holiday forecast predicts U.S. online sales to hit USD $240.8 billion, driven by Cyber Week, mobile shopping, and social media influences.

By Sean Mitchell • 4 min read • Thu, 26th Sep 2024
Unified commerce reshapes shopping in India & the US
Marketing Technologies

Unified commerce reshapes shopping in India & the US

Consumers increasingly blend online, offline, and social media shopping platforms. A report by Locus and Coresight highlights 65.8% utilising multiple touchpoints.

By Shannon Williams • 3 min read • Tue, 24th Sep 2024
LJ Hooker launches Acceler8 to streamline digital marketing
Marketing Technologies

LJ Hooker launches Acceler8 to streamline digital marketing

The LJ Hooker Group is launching Acceler8, an ecosystem of digital tools to enhance marketing and efficiency, just in time for the spring selling season.

By Shannon Williams • 4 min read • Thu, 12th Sep 2024
UK consumers to prioritise holiday spending in 2024, says Coveo
Generative AI

UK consumers to prioritise holiday spending in 2024, says Coveo

UK consumers are poised to increase holiday spending for 2024, even if it means trimming expenses elsewhere, according to Coveo's latest research.

By Sean Mitchell • 3 min read • Thu, 12th Sep 2024

Stories from Other Regions

Social Media stories

Is now the time to introduce creative directors to the board?
Unified Communications

Is now the time to introduce creative directors to the board?

As creativity gains importance in the workplace, the question arises: should Creative Directors be appointed to Boards to drive organisational success?.

By David O'Hearns • 5 min read • Wed, 23rd Oct 2024
Identity theft affects 13% of Australians, says Norton
Phishing

Identity theft affects 13% of Australians, says Norton

Thirteen per cent of Australians have fallen victim to identity theft, highlighting urgent concerns over financial stability and mental health, says Norton.

By Imee Dequito • 3 min read • Thu, 17th Oct 2024
Adam Bates joins MultiversX as Chief Marketing Officer
Crypto

Adam Bates joins MultiversX as Chief Marketing Officer

Adam Bates, former CMO of Cardano, joins MultiversX to enhance global marketing and boost awareness of its blockchain capabilities.

By Imee Dequito • 2 min read • Wed, 16th Oct 2024
Adobe Express expands with AI & key integrations
Marketing Technologies

Adobe Express expands with AI & key integrations

Adobe is enhancing Adobe Express for enterprises with AI-powered features and integrations with platforms like Slack and Google, starting October 14, 2024.

By Melania Watson • 3 min read • Thu, 10th Oct 2024
Tech firm Altia issues ticket fraud warning amid Oasis scams
Social Media

Tech firm Altia issues ticket fraud warning amid Oasis scams

Altia warns fans of ticket fraud risks, with GBP £6.7 million lost last year. Expert Megan Searle advises buying only from official channels and avoiding unknown sellers.

By Kaleah Salmon • 3 min read • Tue, 1st Oct 2024
Half of UK consumers find retail marketing irrelevant
Marketing Technologies

Half of UK consumers find retail marketing irrelevant

Half of UK consumers find retail marketing “irrelevant,” with only 42% feeling online content is tailored to their interests, a decline from last year, says Optimizely.

By Kaleah Salmon • 2 min read • Mon, 30th Sep 2024
Most Britons worry over control of personal data online
Fintech

Most Britons worry over control of personal data online

A Ping Identity survey reveals that 75% of Britons feel they lack control over their online data, fuelling concerns over privacy, fraud, and identity theft.

By Shannon Williams • 3 min read • Mon, 30th Sep 2024
UK survey reveals generational divides in customer service preferences
AI Agents

UK survey reveals generational divides in customer service preferences

A new CommBox survey highlights UK's generational rift in customer service preferences, with Gen Z favouring digital channels while older consumers still prefer phone calls.

By Kaleah Salmon • 3 min read • Wed, 25th Sep 2024