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Market research stories

Global OT firewall market set to reach USD $3.19bn by 2034
Internet of Things

Global OT firewall market set to reach USD $3.19bn by 2034

Rising digital links in factories and grids are driving OT firewall demand as operators prioritise uptime, segmentation and breach containment.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 18th Aug 2026
Only 5% of staff use generative AI effectively, study says
Data Protection

Only 5% of staff use generative AI effectively, study says

Only 5% of eligible workers are using generative AI well enough to boost productivity, according to NROC Security's latest quarterly study.

By Sean Mitchell • 4 min read • Mon, 17th Aug 2026
Application modernisation services market set to soar
Unified Communications

Application modernisation services market set to soar

Corporate cloud migration and AI tools are set to drive the application modernisation services market to USD $81.24 billion by 2034.

By Sean Mitchell • 4 min read • Fri, 14th Aug 2026
How social advertising is becoming a source of customer intelligence
Data Protection

How social advertising is becoming a source of customer intelligence

Real-time audience data from Facebook and Instagram is helping firms spot changing preferences and steer marketing, service and product decisions.

By Mark Tarre • 5 min read • Fri, 14th Aug 2026
StructureFlow names Lloyd Allen Chief Technology Officer
Digital Transformation

StructureFlow names Lloyd Allen Chief Technology Officer

The hire is intended to speed AI product development and deepen StructureFlow's appeal to legal and financial services firms.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 14th Aug 2026
South East Asia & India launch loyalty industry body
Customer Relationship Management

South East Asia & India launch loyalty industry body

The new body seeks to help brands retain customers as Asia-Pacific loyalty spending is forecast to reach USD $141.8 billion by 2030.

By Karen Joy Bacudo • 4 min read • Wed, 12th Aug 2026
Data centre power market set to hit USD $70.94bn by 2034
DataCentre infrastructure

Data centre power market set to hit USD $70.94bn by 2034

Rising AI and cloud demand is set to push power spending toward USD $70.94 billion by 2034, as operators race to avoid outages.

By Mark Tarre • 4 min read • Tue, 11th Aug 2026
Echovane raises USD $1 million to speed market research
Software-as-a-Service

Echovane raises USD $1 million to speed market research

The fresh capital will help the San Francisco startup expand AI agent infrastructure as brands seek faster access to hard-to-reach participants.

By Sofiah Nichole Salivio • 5 min read • Tue, 11th Aug 2026
Dell launches 43-inch 4K huddle conferencing monitor
Unified Communications

Dell launches 43-inch 4K huddle conferencing monitor

IT teams could cut installation and support work, as Dell's all-in-one screen targets huddle rooms with built-in audio and video.

By Sofiah Nichole Salivio • 4 min read • Mon, 10th Aug 2026
UK shoppers to spend GBP £17.9 billion in Golden Quarter
Personalisation

UK shoppers to spend GBP £17.9 billion in Golden Quarter

Shoppers are set to curb non-essential buying, even as Epsilon expects GBP £17.9 billion to be spent across the Golden Quarter.

By Sofiah Nichole Salivio • 4 min read • Mon, 10th Aug 2026
Dell launches 43-inch 4K huddle monitor in Australia
Unified Communications

Dell launches 43-inch 4K huddle monitor in Australia

Small meeting rooms could get easier to kit out as Dell's 43-inch conferencing monitor combines camera, audio and display in one unit.

By Mark Tarre • 4 min read • Mon, 10th Aug 2026

Stories from Other Regions

Market research stories

Dell study finds UK SME AI front-runners save more time
Manufacturing

Dell study finds UK SME AI front-runners save more time

A small group of UK SMEs are reporting far bigger productivity gains from AI, with front-runners saving more than 280 hours a year per employee.

By Sofiah Nichole Salivio • 5 min read • Thu, 13th Aug 2026
UK firms face GBP £525m revenue risk from old content
Digital Transformation

UK firms face GBP £525m revenue risk from old content

Outdated web pages and poor product data could erode customer trust and leave large UK businesses exposed to GBP £525 million in lost revenue.

By Mark Tarre • 5 min read • Thu, 13th Aug 2026
Xero launches free finance lessons for small firms
Artificial Intelligence

Xero launches free finance lessons for small firms

Many Australian small business owners cannot tell if they made a profit, prompting Xero to offer free mentoring and lessons.

By Karen Joy Bacudo • 4 min read • Thu, 13th Aug 2026
US accounting firms with integrated systems feel AI ready
Software-as-a-Service

US accounting firms with integrated systems feel AI ready

Disconnected systems are leaving many accountancy firms short of time, even as a survey finds integrated platforms sharply boost AI readiness.

By Karen Joy Bacudo • 4 min read • Thu, 13th Aug 2026
Hybrids gain ground as carmakers rethink electrification
Persistence Market Research

Hybrids gain ground as carmakers rethink electrification

Rising charging gaps and price concerns are pushing buyers towards hybrids, with the global market forecast to reach USD $465.4 billion by 2033.

By Sofiah Nichole Salivio • 4 min read • Tue, 11th Aug 2026
London small firms lead UK in AI use, survey finds
Digital Transformation

London small firms lead UK in AI use, survey finds

London's small firms are more likely to be adopting AI, with 41% already using it as faster-growing businesses embrace the technology.

By Sean Mitchell • 4 min read • Mon, 10th Aug 2026